Jaydeep Bharat Thakkar, 34, who runs Sangit Paan House on Wembley High Road, has been slapped with a six-month custodial sentence and a nearly £2,000 fine for selling the illegal products once again.
It is not the first time that Mr Thakkar has been caught selling the items which have been smuggled into the country, as the Brent & Kilburn Times has articles dating back to 2015 reporting the same issue.
Brent Council’s trading standards team raided the business owner’s premises after a tip-off on Mr. Thakker’s final day of his previous eight-week suspended sentence.
The team found thousands of illegal tobacco products as well as a new storage unit which he was using to hoard a large amount of it.
Councillor Krupa Sheth, cabinet member for environment and enforcement, said: “I am thankful for this judgement as the business owner has been shown to repeatedly ignore or learn after previous sentences.
“It is so important as we enter a smoke free generation, that tobacco controls are complied with and I am so happy with the trading standards team for making sure that these illegal cigarettes are not being sold in Brent.
“The council’s trading standards team are committed to tackling the illicit tobacco trade in the Brent and will continue with targeted enforcement operations and may prosecute those involved in this illegal activity”
