Rituals is set to launch a new outlet in Southside Wandsworth in October 2025.
The store will offer a wide range of bath, body, and home products.
The launch is part of the brand’s plan to expand its presence in the UK.
Rituals is known for integrating bath, body, and home care products into a single portfolio and it’s products are inspired by ancient traditions.
Founded in Amsterdam in 2000, the brand now operates in more than 33 countries, including the UK, France, and Hong Kong.
It has over 1,300 stores worldwide.
Rituals is a Certified B Corporation and aims to continuously improve its social and environmental impact in the beauty industry.
The company is working towards having 90 per cent of its formulas of natural origin.
It is also aiming for its packaging to be refillable, recyclable, or made of recycled material.
Rituals has pledged to donate 10 per cent of its net profit towards the wellbeing of both people and the planet.
A spokesperson for the brand said: “Rituals invites the consumer to enrich their world with wellbeing moments.”
With the new store, Rituals aims to bring its unique blend of luxury and mindfulness to a high-footfall location in Wandsworth.
This move is part of the brand’s strategy to make luxury wellbeing more accessible to consumers across the UK.