The foundation is run by the Nut and Butter company’s founder Pip Murray using 10% of its annual profits, with a guaranteed minimum 0.5% of its net revenue — even in the leaner years.
There are 10 million adults and children in Britain who can’t afford all the food they need, and Pip’s mission is to help give everyone a seat at the table.
“We’re seeing growing numbers of people unable to afford healthy, good food,” she says
“Charities are under huge pressure to fill that gap. We’re able to support these organisations in their life-changing work.”
Her company in Shoreditch High Street has pledged support to tackle hunger and isolation. It is giving £131,500 in grants this year alone, to help provide 60,000 meals to people in financial need.
“Good food and good company can make a huge difference to people’s lives,” the 36-year-old mum from Highbury adds. “Our business is built around the idea that good food can do good.”
Pip works with the Felix Project’s distribution depot in Limehouse — which the King visited two years ago — supplying foodbanks across London with surplus supermarket products.
Other good causes that Pip’s new foundation is helping include Hackney Foodbank and the CanTeam charity that turns school canteens into community hubs.
It is also in partnership with charities like Food Cycle community dining centre at 167 Old Street. Food Cycle believes that “everyone deserves to enjoy good food” no matter their background or circumstance.
Its chief executive Sophie Tebbetts said: “The foundation’s donation will help us nourish communities through community dining. This reduces food waste, helps alleviate food poverty and tackles loneliness.”
Pip & Nut was launched 10 years ago when Pip Murray set out to “shake up the supermarket shelves” with her nut butter spreads free of palm oil and her snacks with natural ingredients.
The business works directly with farmers for ethical food sourcing to reducing carbon emissions in its supply chain and designing packaging “with the planet in mind”.
