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Home » Man spends £850 to try £225 Louis Vuitton chocolate bag

Man spends £850 to try £225 Louis Vuitton chocolate bag

Blake FosterBy Blake FosterJune 14, 2025 London 2 Mins Read
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Carmie Sellitto, 26, spotted the limited-edition treat on his Instagram explore page and became determined to be among the first to review it.

The designer dessert is part of a collaboration between Louis Vuitton and celebrated pastry chef Frédéric Bau and is only available in Paris, New York, Singapore and Shanghai.

Carmie had to fork out £500 to secure an appointment at Louis Vuitton’s café in Paris, where the handmade dessert is exclusively sold. 

@touchdalight i can’t believe i spent £225 on this 😂 #louisvuitton #chocolate #foodreview ♬ Copacabana little princess of the sea – Hebert Soul

He also bought last-minute Eurostar tickets to the French capital for £350.

Carmie, a content creator from Shepherd’s Bush, London: “I’d never seen anyone else film a video trying it, so I wanted to be the first. 

“It was absolutely worth the money.

“I enjoyed every single bite of it.

“I wouldn’t be surprised if they sold it for £500 just because how unique it was.”

The chocolate egg, weighing a hefty 1.5kg, came in a huge Louis Vuitton bag, which Carmie carried across Paris and back to London with extreme care.

Carmie said: “Carrying it back gave me so much anxiety.

“I was so on edge the whole way home. 

“If it broke before I could film it, all that effort would’ve been for nothing.”

The item cost £225.The item cost £225. (Image: SWNS)

Carmie, who is known for trying pricey and viral luxury food, said the chocolate exceeded expectations – both in taste and detail.

He said: “There was a zip design on it and when you ran your finger over it, it felt like you could actually unzip it. 

“You could even feel the Louis Vuitton logo with your tongue. 

“The chocolate had a hazelnut praline filling and the shell had the most satisfying crunch. 

“It might’ve been the placebo effect from how much I spent but it genuinely was one of the best chocolates I’ve ever had.”


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While the chocolate bag itself cost £225, Carmie ended up spending nearly four times that amount between the booking fee and travel costs.

He said: “When I told the Louis Vuitton staff I came from London just for the chocolate and they looked at me like I was crazy. 

“But after the video went live, they actually reached out and thanked me.

“It was really sweet.”





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Blake Foster

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