Max Stanford, known as Max vs Food, went to his local Greggs on December 14 and was originally intending to attempt 25 festive bakes, one for each day before Christmas.
However, the 38-year-old managed to wolf down 26 of the festive bakes, an iced bun, a gingerbread man biscuit, and a Christmas tree biscuit.
Footage shows Max sat in Greggs with dozens of the baked goods laid out in front of him, as he claims staff gave him an extra pasty due to his large order.
The online video shows Max eating the bakes with a stopwatch next to him, taking him a total of 17 minutes and 52 seconds.
Greggs staff thought Max’s challenge of eating 25 festive bakes wasn’t enough, giving him a free 26th one. (Image: Kennedy News/@maxvsfood)
Max said he could have eaten more of them, but wanted to leave room for dessert, surprising staff when he went back up to the counter to order three sweet treats.
Many social media users commented, applauding Max on his speed and the amount of food he consumed.
While Max said he is a big fan of Greggs and festive bakes, he admitted he started to feel sick of them after the 17th one.
Max, from Brixton, South London, said: “I wanted to do Greggs’ festive bakes for a long time. Greggs festive bakes are something I really like, they’re pretty tasty and they’re a staple for Christmas.
“When you think of what’s going to be good in the festive season, you think mince pies, Christmas dinner and Greggs festive bakes, for me anyway.
“I just thought I’d take them on. It wasn’t too difficult, I went along to Greggs, ordered them, they were a bit astounded by me wanting to order 25.
“The original idea was 25 for 25 days of Christmas and see how fast I can eat them, and they were very kind and gave me 26 because it was such a big order.
“They were very good, I ate them in 17 minutes. It wasn’t super difficult. I probably could have eaten more but I just had to eat dessert because I like Greggs dessert. You always have a second stomach for dessert.
“I really like the flavour but 26 of something, which are quite big, are difficult to eat. I had a little bit of Diet Coke to help.
“I think at about 17 to 18 I felt a bit full. It was quite a lot of calories in a short amount of time.
“I had to walk back to the train station to get back home. I do this quite regularly so I know how it will impact my body.
“The staff were very sweet. It was quiet in there, some of the people were really impressed.
“People that came in looked quite shocked but that’s quite regular. They were a bit surprised we went up and ordered dessert afterwards.
“I could still have eaten more of it. I wasn’t going full speed, it wasn’t a competition.
“Nothing puts me off” – Max reveals how he prepared for Greggs challenge
To prepare for the challenge, Max said he did not eat for 24 hours prior.
The charity worker said he balances out the calories by not eating in the days following a challenge and doing 20,000 steps a day.
Despite the extreme amount of food, Max said he does not get put off items and could have eaten another festive bake the next day.
Max said: “I don’t have a set time of when I eat again [after a challenge], I just eat when I’m hungry again.
“It probably won’t be until late [the next] night and it will probably not be very much. My prep is not eating 24 hours or 48 hours before that and having water.
“I do 20,000 steps a day and go to the gym as well. It’s calories in and calories out, it’s how I balance it.
“You get quite lethargic afterwards, my stomach might hurt a bit. Whenever I do any challenge I’ve never really been put off eating anything, I could have a festive bake today.
“Nothing puts me off. I would love for Greggs to sponsor me. If anyone wants to get in touch I’m always up for it.”
Many social media users expressed their support for Max.
One user commented: “How does he keep the weight off doing this?”
Another wrote: “That’s a snack for Max.”
One added: “Constantly astounds me how quickly and how much you eat.”
Greggs has been contacted for comment.

