This is Dagenham Green, a planned Peabody estate on the edge of Barking and Dagenham.
Turning left onto New Road, the flurry of activity fades away, revealing a barren expanse of land stretching to the nearby railway track.
Dark blue hoardings and a big metal gate shroud the site, giving few clues that this area, most recently a derelict former factory, is also earmarked for thousands of new homes.
A large part of Beam Park is yet to be developed (Image: Newsquest)
In fact, it will one day be part of Beam Park, a new neighbourhood being built by developer Countryside and run by housing association L&Q, some of which already exists just over the border in Havering.
To date, more than 1,000 homes have been delivered as part of the development, around a quarter of the expected total.
Residents have already moved in, but the new streets are largely deserted.
Only the parked cars give much of an indication that some people have been living in the area for almost half a decade.
Beam Park has quiet, empty streets (Image: Newsquest)
The centre of the new neighbourhood includes two small public squares either side of the Marsh Way flyover.
A basketball court and table tennis tables lie between the two, although there is no sign of the children they were designed for. Next to the first square, a brand new primary school sits empty.
An empty basketball court (left) and vacant primary school (right) (Image: Newsquest)
The second square reveals a few more people, strolling into the Sainsbury’s supermarket at the far end.
It has been named Beam Park Station Square, but the catch of course is that no station has been built yet, despite thousands of new homes being contingent on its existence.
For example, there will be no development on the barren patch of land to the western edge of the site until this happens.
Politicians and residents continue to call for progress to be made, but in the meantime, Beam Park seems destined to be cut-off from the rest of east London, only accessible by bus or car.
For some, this might not be a bad thing, providing a quieter existence than the hustle and bustle of nearby Dagenham.
Beam Park Station Square still lacks a station (Image: Newsquest)
With clean streets, the grass immaculately trimmed and smart facades, it is obvious why the area appeals to many.
But five years after the first homes were built, Beam Park is undeniably a far cry from the “vibrant new community” its residents were sold.
The station, everyone admits, is the key to unlocking the neighbourhood’s potential.
But full funding has yet to be secured for the project, leaving everyone in the dark as to when, or even if, the development can deliver on its promise.