The online retail giant has reportedly emailed all customers with Prime accounts, warning them about fake emails doing the rounds ahead of Prime Day.
Online scams to be aware of, according to the Amazon website, include:
- Order confirmation scams
- Tech support scams
- Prime membership scams
- Account suspension/deletion scams
- Recruitment scams
How to avoid scams
Amazon issues warning amid increase in scams
Amazon revealed it has seen an increase in scam reports recently and, as a result, sent a message out to all its customers warning them to stay alert.
An email from Amazon, in The Express, reads: “We’ve recently noticed an increase in customers reporting fake emails about Amazon Prime membership subscriptions.
“We want to help you stay protected by sharing important information about these scams.”
Remember, Amazon will never ask for personal information over the phone, request payment outside our website, or call about unexpected refunds. Always verify by going directly to https://t.co/PA54TrqK7w. Learn more ➡️ https://t.co/YbU0A4svkU
— Amazon.co.uk (@AmazonUK) April 16, 2025
One such email scam, reportedly recently, informs customers Prime accounts are being renewed at a new price.
There is a “cancel” button embedded in the email, which it says stops the extra payment.
However, those who click on the button are taken through to a website that can reportedly steal your Amazon account details and banking information instead.
Amazon, speaking in The Express, said: “Do not click on any links in these messages.”
How to identify an Amazon scam
There are ways of identifying scams, according to the Amazon website, with these being the “red flags” to look out for:
- False urgency
- Asking for personal information
- Purchases outside of Amazon
- Payment via gift cards
- Unexpected orders
What to do if you think you’ve been scammed
If you have received an email or any type of communication you believe is a scam, contact Amazon immediately.
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This can be done via your account, the Amazon website (a link to which can be found above) or by emailing reportascam@amazon.com.
Amazon added: “We take phishing and spoofing attempts seriously.
“If you receive a suspicious call, SMS or email you think may not be from Amazon, report it immediately.”