The team at The Princess Alexandra Hospital NHS Trust (PAHT) has been shortlisted for the CommsHero Award in the Best Internal Comms Campaign category.
The nomination acknowledges the exceptional efforts of Jill Hogan and Becky Gill in the Alex Health communications and engagement campaign.
Their work was crucial in the successful implementation of Alex Health, the trust’s new electronic health record (EHR) system.
This was the largest transformation project in PAHT’s history and marked the fastest Oracle Health Cerner Millennium EHR implementation across any UK trust.
The communications campaign aimed to do more than just share information.
It inspired staff to feel fully prepared and enthusiastic about this people-led transformation.
Initiatives such as ‘First Look Fridays’ teaser sessions, yellow T-shirt floorwalking, team briefings, email bulletins, and striking graphics were used to help staff understand how Alex Health would enhance their work and improve patient care.
Oracle Health, the EHR provider, has recognised the campaign as an exemplary case of internal communications, and the CommsHero Award shortlisting is further evidence of its success.
The campaign was a creative collaboration between the Alex Health communications team and various other departments within the trust, including transformation, nursing, clinical, and programme teams.
Hundreds of staff members volunteered as navigators and ambassadors.
This collective effort was crucial to the success of the campaign and ensured staff were fully trained and ready for launch and beyond.
Thom Lafferty, chief executive at PAHT, said: “This recognition is thoroughly deserved and a testament to Jill and Becky’s creativity, dedication, and passion for communications.
“Their work played a vital role in preparing our teams for the Alex Health rollout and ensuring everyone understood the positive impact on both staff and patients.
“We are incredibly proud of them.”
The CommsHero Award winners will be revealed at a ceremony in Manchester later this year.
The recognition from Oracle Health and the award nomination highlight the effectiveness of the communications strategy in the successful implementation of the Alex Health EHR system.