Ye Olde Swiss Cottage, in Avenue Road, stopped serving customers on February 1. Owner Samuel Smith Old Brewery has never responded to requests from the Ham&High for comment.
The Campaign for Real Ale’s north London group said on X that it had met with the Belsize Society on Tuesday (March 4) to “kick start” the campaign to save the historic watering hole.
The two organisations have submitted an application to Camden Council to get the pub registered as an Asset of Community Value (ACV) and locally listed.
This would give the community the right to be informed if the pub is listed for sale within five years, and the right to bid to buy it if money can be raised within six months.
Great meeting with The Belsize Society tonight to kick start the campaign to save Ye Olde Swiss Cottage pub. An application has been submitted @CamdenCouncil to get the pub registered as an Asset of Community Value (ACV) & to get building locally listed. https://t.co/N4sDIGmyq8 pic.twitter.com/RPWqJvoi0k
— CAMRANorthLondon (@NLondonCAMRA) March 4, 2025
The Ham&High reported last month that Camden Council’s Labour group had applied to have the pub listed an asset of community value.
A petition was also launched to save Ye Olde Swiss Cottage.
The landmark pub, which stands on a pub site dating back to the 1830s and looks like an alpine chalet, is not listed by Heritage England and so has no protection from developers.
An asset of community value (ACV) is defined as a building or other land whose main use has recently been or is presently used to further the social wellbeing or social interests of the local community and could do so in the future.
Nominations can come from unincorporated community groups of at least 21 members that do not distribute profits to members.